AI is rapidly moving from a “nice to have” to a “must have” in every product marketer’s career. AI and Product Marketing and now becoming part of the product development process. In less than a year, an entirely new ecosystem has surfaced, enabling incredible opportunities – but where do we start?
Join a panel discussion sponsored by the PMA with a number of seasoned marketing leaders sharing their experiences using AI, how their teams have evolved and their positioning has changed in this new world.
🗓️ Date: Wednesday, November 15, 2023
🕒 Time: 9:00am – 10:00am PT
📍 Live online here
Panelists:
* Lara Shackelford, Head of Product Marketing at Intel Corporation
* Tim Harris, Director of Product Marketing at Uniphore
* Michael Conn, Product Marketing & Revenue Enablement Leader
Moderator:
* Jeff Schaffzin, Managing Director of Genysys Group (Silicon Valley)